What E-commerce Platform Suits your Business?

What E-commerce Platform Suits your Business?

United Kingdom

A look into 4 of the best platforms to use for your e-commerce business. It can be dependent on your budget or needs, but each of these options has their own benefits, which also includes the ease of use.

When you want to build your business online, e-commerce is one of the most important aspects of your online presence. If a business chooses an e-commerce site that isn’t right for their brand, product or customers then that may result in abandoned carts, equalling a loss in revenue. So, with that in mind, which e-commerce platform will suit your business?

Shopify currently hosts over 325,000 online stores and is mainly focused on mobile and social commerce shopping. Shopify keeps on top of innovation to meet growing demand from its customers. Easy to use, mobile friendly and with over 1500 extensions and plugins, you can customise your store functionality to suit your needs and requirements. Shopify does charge a fee to use their services, and prices start from $9 for the life plan, it’s an ideal platform for mens designer fashion, womenswear and much more.

Yokart was specially produced and designed for SMBs and start-ups. YoKart offers a multi-vendor option, and its e-commerce marketplace is a solution to building multi-vendor stores like Etsy, eBay and Amazon. Its multi-currency and multilingual offerings allow owners to broaden their customer reach. YoKart provides 12 months of technical support for free and has a plethora of video tutorials, FAQs and manuals available for store owners and merchants. However, if you use YoKart, you will require a developer with knowledge of PHP to help run things smoothly.

Magento was made accessible to customers in 2008. Providing an open source e-commerce platform, Magento is one of the most popular e-commerce platforms currently available. With more than 9,000 extensions and plugins available, as well as unlimited customisation options, Magento offers room for customer’s scalability. Magento isn’t for everyone, however, and if you don’t have a programmer working within your team, you may incur third-party programming costs. Whilst the basic version is free, the top end pricing of Magento can easily cost up to $20,000 a year, which isn’t suited to SMBs.

For those using WordPress, WooCommerce is a free plugin available for your site. It comes with a shopping cart and a secure payment system that both work well and provide you with peace of mind. With unlimited product categories and a wide range of plugins and extensions, WooCommerce is one of the most used e-commerce sites thanks to its ease of use. If you want to start a multi-vendor store, you will need an additional plugin, and whilst WooCommerce installation is free, integrating the shopping cart completely within the system will require an additional fee.